Scotrun, PA — With creative direction and design by Cassidy, Monroe County Transit Authority (MCTA) took on a new look and brand: “The Pocono Pony.” The new logo became a symbol for the lush green hills and the clean blue skies of the Pocono Mountains. MCTA, which started as a one bus show, has grown to a fleet of 16 public fixed route buses serving four main routes, and 31 Shared Ride vehicles that provide transportation for seniors and people with special needs. The original brand initiative was awarded eight American Public Transportation Association Awards.
