An organization’s website is its most accessible and interactive source of information, as well as a convincing branding tool. While assembling a website may seem simple enough, the myriad of often-overlooked components make it much more complex than meets the eye. For a website to optimize its performance, it not only needs a pleasing layout – it needs coding, typography, navigation structure, art, text content, image rotations, contact forms – the list goes on and on. Weaving these elements together takes intricate expertise in its own right, but to accomplish this, there needs to be a clear, strategic creative direction. Cassidy provides not only the functional skills to design and launch a company website, but the wherewithal to blueprint the website so that it parallels the objectives of the brand it represents. View a few of our website designs.